10 Famous Logos That Have a Secret Meaning


The arrows on the first and last letters of the Subway logo are there for a reason: they stand for the entrance and the exit to the subway. This way, the company demonstrates that with Subway you can eat… on the subway. The colors play a huge role, too: the green color symbolizes the fact that the company is an advocate for healthy food and supplies only good quality products, and the yellow stands for joy, optimism, and fun.


It’s hard to believe, but Pepsi paid over a million dollars to create this special logo with its secret meanings. The new special design hints at mysterious and secretive themes, such as the Earth’s magnetic field, Feng shui, Pythagoras, geodynamics, the theory of relativity, and the golden ratio. The designer has explained that this logo also makes reference to the Mona Lisa, the Parthenon, and even RenĂ© Descartes. The red, white and blue colors have always represented the American flag.